Circular Initiative,
Stena Recycling.

Bringing together industry leaders, researchers, politicians, and media experts, the Circular Initiative hosts an annual large-scale event designed to spark debate, inspire action, and foster cross-company collaborations. The initiative aims to turn circularity into profitable business and guide future sustainable endeavors.

Scaling up! – For a new tomorrow!

1 500

Online viewers

5

Forums

11

Industrial Partners

Work process

The Circular Initiative was established in 2019, with revolve concept management™ as a key partner in developing the format for this annual, recurring event. The goal was to create a dialogue forum where Stena Recycling would serve as an enabler, establishing a platform for industry collaboration. The initiative highlights shared goals and encourages cross-company actions that transform circularity into profitable business models while guiding sustainable and prosperous future efforts.

Our tasks

We were responsible for designing and developing both the name and visual identity for the forum at its inception. Since then, we have worked in close partnership with Stena Recycling as a strategic event and production partner. Our role involves creating a comprehensive guest experience, supporting partner companies' participation, and overseeing all aspects of the on-site event production. Additionally, we produce content for pre- and post-event communication, which is distributed by Stena Recycling and its partners across various platforms

Results

Over the years, an increasing number of industrial partners from the Nordic region have joined the Circular Initiative, integrating circularity into their organizations. The event has become a prime opportunity to connect with like-minded individuals, ignite new collaborations, and share experiences while exploring the latest advancements in circularity. The live forums, held annually, have attracted over 1,500 online viewers.